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Great brands sometimes deservedly, sometimes through slander often receive dozens of arrows for damage to the environment, the company's irresponsible policies, lack of social responsibility. Italian fashion brand Replay has decided to choose a very simple and simply positioning strategies to develop a responsible and environmentally-friendly brand image.
New eco-friendly jeans Replay "created the help of" Laserblast technology, which significantly reduces water consumption during production and uses only natural dyes. According to brand representatives, the new jeans are now themselves the most natural on the market.
How much over a two-minute-long advertisement copyright for jeans is not some complex metaphors and allusions. Amsterdam-based advertising agency 180 Amsterdam advertising designed "Eco Warriors" (inscribed copyright eco warrior) copyright who wears jeans depicts a crowd of people fighting for ecology, nature conservation and natural character. Perhaps copyright it could be argued that this is as far as mundane and simple advertising, but that's sometimes genius lies in simplicity.
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